Beginner’s Guide to Social Listening on Twitter

2 Mins Read

·

Jun 17, 2025

Introduction

New to social listening? Start simple. This guide shows how to go from zero to insights on Twitter — even if you’ve never used a tool before.

What is Social Listening (Recap)?

It’s tracking and analyzing conversations happening about your brand, product, or topics — so you can learn and respond.

Getting Started with Twitter Listening

  1. Pick Your Topics: Your brand, competitors, niche hashtags

  2. Choose a Tool: Start with a free one (like TrendFynd)

  3. Set Alerts: For spikes in mentions or sentiment changes

  4. Monitor Daily: Track patterns and key voices

  5. Take Action: Engage, share, or pass insights to teams

What to Watch

  • Mention volume

  • Sentiment (positive, neutral, negative)

  • Influencer engagement

  • Frequently used hashtags

Mistakes to Avoid

  • Only tracking @mentions

  • Ignoring sentiment swings

  • Not acting on what you find

Conclusion

Social listening isn’t just for big brands. It’s your competitive advantage — and anyone can start.

👉 Launch your first listening dashboard with TrendFynd today.

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